It does not work without YOUR input


Before a new medicinal product is introduced to the market, safety, efficacy and tolerability have to be tested. YOU have the experience with your product and we have the experience how to bring YOUR product to YOUR planned market.  

LaNova Consulting one step ahead
LaNova Consulting                             one step ahead

Medical Affairs / Medical Advisor

The Medical Advisor provides a bridge between clinical research and the marketing and sales department as well as the remaining departments within the organisation.


He provides authoritative opinions and answers medically and scientifically based questions.

Typical Tasks & Specific activities

•  Willing to educate colleagues from other departments

•  Keep up to date with new developments

•  Ability to both provide and receive constructive feedback

•  Build and maintain relationships with colleagues

•  Share knowledge with other team members

•  Work as part of a team to reach common goals

•  Deliver creative ideas for continuous improvement

•  Develop good relationships with key opinion leaders

•  Help realize the full medical value of prescription drugs



•  Act as member of the multidisciplinary brand team

•  Help guide the strategic direction in therapeutic areas

•  Distil clear content from the wealth of scientific data

•  Help create convincing communication concepts in cooperation with marketing and  

   external partners

•  Contribute to the content of promotional materials

•  Approve promotional materials

•  Develop good relationships with key opinion leaders

•  Answer medical questions concerning products

•  Train sales force reps regarding medical aspects

•  Contribute to a flow of relevant publications

•  Create a review of relevant publications

•  Initiate an advisory board

•  Contribute to a digital strategy

•  Help marketing and sales force drive the business

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